position Asst. Brand Manager
level 대리급
location 서울
compensation Negotiation
firm 외국계 소비재
responsibilities - Responsible to develop marketing strategies and implement action plan
- Develop, implement and monitor ATL activities including advertising, media, PR and sponsorship
- Plan and execute BTL related actions for short and long-term business objectives in conjunction
- Monitor and control marketing spending against budget and plan
- Analyze marketing information and continuously provide insightful recommendation for the brand
- Manage relevant agencies in delivering quality and professional services
- Communicate with brand owners and ensure brand strategies/actions are in line with global guidelines
- Communicate with internal/external counterparts and get best support for the brand from them
- Support a brand manager both for strategies development and action implementation
- Manage, motivate and coach team member and therefore maximize team work efficiency
- Support and cooperate with trade marketing and sales teams by developing and implementing marketing action plans
- Analyze the comprehensive market data to contribute the development of business strategy
- Evaluate and feedback the effectiveness and efficiency of each action, and update recommendation for further improvement
- Manage and control relevant agencies including media
- Manage projects to be completed on time and within budget
requirements - 3-5 years of marketing experience in consumer goods area
- University graduate or above
- Fluent in English
status filled
posted on 2019-02-08

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